According to the National Association of Realtors, homes stay on the market for an average of 34 days. The longer they sit, the more likely your clients will need to adjust their asking prices. Before that happens, reconsider your real estate marketing strategy.
With these property marketing tips, you can reach potential buyers in San Antonio, TX without delay. You'll attract more clients, leading to more sales and stronger commissions. Read on for our effective real estate sales tactics today.
1. Share Stunning Visuals
Buyers won't convey an interest in a property if the photos you share are dull, outdated, or nonexistent. Before using these marketing strategies for realtors, hire a staging company and real estate photographer. Their services will direct more buyers to your online listings.
In fact, about 32% of homes with high-quality photos sell faster than those without visuals. Listings with at least 20 images sell within a month. Photos that are professionally edited receive 47% higher asking prices per square foot.
Staging the property will help buyers imagine their future in that space. You can create a welcoming, homey atmosphere to generate bids. Use these visuals to enhance other marketing campaigns and attract more buyers.
2. Engage Renters on Social Media
According to a Realtor Technology Survey, nearly 90% of agents use Facebook for real estate marketing. Without a social media marketing strategy, you could lose leads. Marketing strategies for realtors on social media include:
- Client testimonials
- Video tours
- Virtual tours
- Aerial tours
- Online seminars
- Decorating contests
- Team introductions
- A Day in the Life as a Realtor videos
- How-to videos
Over 50% of social media users share videos more than any other type of content. Video content can increase your engagement and shareability. You'll gain more online visibility, leads, brand trust, and credibility with potential clients.
Don't forget to share links to your online listings! Using social media will help you gain more visibility and traffic. You'll potentially schedule more tours in person, leading to a sale.
3. Leverage Realty Advertising Ideas
Use platforms like Facebook and Google Ads to create text and display advertising campaigns. With digital ads, you'll pay per view or click. You can specify your target audience to reach ideal buyers.
Effective realty advertising ideas include:
- Define your target audience to personalize ads
- Share stunning visuals
- Use storytelling language
- Use location-specific keywords
- Add social proof
- Add animations
Once people click on your ads, they'll discover your online listings. Use digital ads to generate more traffic and leads.
4. Hire a Property Management Company
Managing multiple property marketing campaigns alone can be tiresome. You could lose money applying ineffective tactics. Instead, outsource to a property management company.
Leverage their expertise to ensure your success in today's competitive market. With their property marketing services, you can reach new clients and generate stronger sales.
Attract Renters With Real Estate Marketing
An effective real estate marketing strategy can help you reach new buyers in San Antonio. Use these proven tactics to ensure your success. Remember, you can always ask for help.
PMI Navigate has gained experience and trust worldwide. Trust our state-of-the-art technology, award-winning services, and 10 consecutive years in the Top 500. Contact us now for a free consultation.
